What is your name and job title?

Jasmine and I’m the Marketing Officer

Tell us about your role?

I work on the marketing side of the Comms Team. My role encompasses brand management, campaign planning and strategic thinking - using digital technology, as well as more traditional marketing formats, to let people know why we exist and inspire them to support our mission. As well as this, I also provide marketing support to other teams within the charity.

When did you join the charity?

I joined in May 2021.

Why did you choose to join the charity?

I always knew I wanted to work in the not-for-profit sector, as it’s important to me that the work I do aligns with my personal values and helps to make the world a better place. I graduated from university in 2020, right in the middle of the pandemic chaos, and I saw what a fantastic job the NHS were doing. When this opportunity arose to help support the NHS, it seemed like a great fit for me.

Do you see opportunities for career progression at the charity?

I see some career progression within the charity as I started as an apprentice. While I was studying my apprenticeship, a permanent role within my team came up, and after going through the application process, I got it. 14 months later, after finishing my studying, I stepped up into the role.

What do you enjoy most about working for Leeds Hospitals Charity?

I think my colleagues are amazing! You couldn’t hope to meet a lovelier bunch. Although we’re growing rapidly, I like the close-knit feel. Everyone knows everyone by name, and every member of the charity is made to feel important. I also love the flexible working practices and work-from-home culture as it’s really improved my work-life balance and mental wellbeing.

What has been a key highlight of your time at Leeds Hospitals Charity?

The funding impact sessions are fantastic motivators. It's great to see the real-life impact our hard work has had for patients, families and staff. It’s also been great experience to work on some large-scale, high profile, national campaigns that I wouldn’t have expected from a small, local charity like Leeds Hospitals Charity.